marketing WORKSHOPS
Strategy In A Day
As a trained marketer, I can guarantee that I can help you create an actionable strategy that gets used every day and I’m not talking here about propping up the wonky leg of your desk!
Strategy is at the heart of great marketing and needs to be the first thing you do before you start any tactics. Any spend on tactics before this is done is what we call ‘spray and pray’. You might be lucky and hit the jackpot, but nine times out of ten you won’t get a return on the money you spend.
“I thought Claire was very good. Creativity is not my strongest suit but I really enjoyed the session and found it useful”
My strategy in a day session focuses around 3 key areas:
Who your ideal customers are
How you are going to convince them that you’re the one to do business with
What you want to achieve with your marketing.
The day is highly interactive and will challenge you mentally to think beyond your current offering. At the end of the session, you’ll have an actionable strategy that forms the foundation of any future marketing decisions and provide the roadmap for your marketing activity.
Price £1250 + VAT
VISION AND VALUES WORKSHOPs
If you’re serious about growing your business, then you need the right foundations. During these 2 workshops, each lasting a day, we will look at :
What are visions statements and values
Why having them can increase your success
Who is doing this well
“Claire has really made me realise how important our values and vision as a company are, and I think as we grow it is only going to become more important to develop our brand
I felt that Claire made next steps really clear – I know what we need to do to make progress with the vision statement and values. ”
We will then focus on your business answering amongst other questions :
What do you do well?
What perceptions do people have?
What makes you different?
Where are you trying to achieve?
The sessions have pace, with pre-work set to make the most of the time together.
A maximum number of 12 people is suggested to make the workshop as productive as possible. Everyone will be involved during the day and a variety of techniques will be used to appeal to the different learning and engagement styles that your team will have.
Price from £1500 + VAT